Founded by UK based content creator Jennie Jenkins.
With a decade of extensive knowledge and a passion for beauty and luxury, I have always wanted to create a brand with the aim to provide quality products with a luxurious vibe that is also accessible to everyone. Having been in the beauty industry for so long and creating content, I have seen the gaps that need to be filled for women that look like me.
 For the simple everyday girl or the girl who loves to rock a full glam, there is definitely something for you.With everything I do, I pride myself on remaining my authentic, unapologetic self and I also wanted my brand to reflect this. I believe that beauty is whatever you make it…beauty is You!